I often describe ambigrams as a form of visual wordplay. I think it is a fair description – but it also implies that there are other forms of visual wordplay. As a treat to welcome in the new year, I’ve compiled a list of designs that I’m sure all you ambigram fans will also be impressed by!
I suppose this could be considered an ambigram in some sense, although it is less subtle. Rather than hide two words in one image, it tries to show us both at once. If you couldn’t see, hidden within the ampersand is the word ‘and’. Clever!
This image shows an exclamation mark which is casting a shadow in the shape of a question mark. In order to see the illusion you have to be looking from the right angle, but it is still very cool!
In the last 3 years, I’ve been studying computer science at Bristol university. In my first year, I lived on a hill in the city centre called park street, and I was always intrigued by the logo of this night club. I’ve never been inside – it looks pretty terrible – but the logo reads ‘Java’, using the same glyph for each letter! The V is an upside down A, and the J is just the same symbol turned on its side.
I saw this in an advert on the tube yesterday. If you don’t get it, come back when you’re over 18!
And to conclude this list, here is a very visual and simple illusion – try to figure out how it was done!
As pointed out by somebody in the comments, this ‘Film’ design was created by Lubor Fielder – a magician who specialised in very visual, clever and charming magic tricks. Unfortunately he died in 2014, but I recommend typing his name into youtube to see what other crazy effects he has made!
If you know of any other examples of visual wordplay, send me a message, and I will include them in a new post.